A long and lasting debate.
anything that has been designed with a purpose to persuade, advise, inform or communicate to a specific audience.
What is the point if there is no legibility?
If graphic design is used to communicate a message to a directed audience then what is the point of it if it isn't understandable?
The two colour modes.
In graphic design there are two main colour modes: RGB and CMYK.
When you observe the colour wheel, you will notice that colours have opposites, these opposites are called complementary colours.
uncomfortable whilst looking at it.
There are four categories of fonts.
The groupings to categorise fonts are block, gothic, roman and script.
generally sans serif fonts that can also be used as both header and body in appropriate contexts.
The pantone matching system needs to be understood by any graphic designer. It is extremely important when communicating with both printers and clients what exact colour is wanted. It must be identified with a code found on a pantone swatch and used throughout work.
The three fonts rule.
In one piece of design, the use of fonts must be minimised as much as possible. If you use one font, the chances of it matching with the rest of the font will be 100%.
Units are a very important part of graphic design and it is fundamental to understand the uses of different units and how to convert them appropriately.
Anatomy of type.
All graphic designers should know the anatomy of type.
Layout may seem to be just bits and pieces of visual information placed in a pretty way to get the message across to an untrained eye.
I began my thumbnail designs for my 10 double spreads and did three variations of each spread.
After I finished that, I chose my favourite of each and then started planning them out by and and then digitally.
After trying two variations of one double page spread, I wasn't happy with the outcomes I was coming out with.
I tried a different way of looking at the aesthetics and enjoyed the design better as well as doing something different. This will be followed with the rest of the spreads.
After it was all finished, I decided to send it off to LULU publishers so I could continue with the other briefs set over the holidays.
One day before the hand in, the book still hadn't arrived so I asked Phil for advice and was recommended to make it myself.
I'd never made or bound a book before so it wasn't the easiest task after most people had gone home already but after a few problems with the printer I managed to set up the print job in InDesign appropriately, and after the amount of times I did it I have it burned into my memory.
I used antique white stock and bound it with staples that were then covered with the book cover using the same stock but inverting the colour contrast.
The lulu book arrived the morning of hand in so I included that as well, in my opinion I prefer the one I made personally so I am glad I learned and I can adapt the skills I learned for my future briefs.